In the ever-evolving world of digital marketing, link building remains an essential component of any successful SEO strategy. However, link building can be a daunting task, and it takes a lot of effort and time. Fortunately, there are various link building tools available that can streamline the process and help you get the most out of your efforts.
SEMrush
Starting Price: $99.95 per month
Applications: Link opportunities, backlinks analysis, link outreach, bulk analysis for link vetting
SEMrush is an incredibly versatile tool that can help you with a range of SEO tasks beyond just link building. Additionally, SEMrush’s Link Building Tool allows you to monitor your link building progress, track link acquisition, and measure the effectiveness of your backlinks.
With SEMrush, you can also identify toxic links that may be harming your website’s ranking.
SEMrush’s features and capabilities:
- Backlink analysis;
- Competitor analysis;
- Link building opportunities;
- Progress tracking.
Linkody
Starting Price: $14.90 per month
Applications: Link tracking, backlink analysis
Linkody is a straightforward and easy-to-use backlink monitoring tool that allows you to track your website’s backlink profile in real-time. It provides you with detailed reports on your backlink metrics, including anchor text, domain authority, and more.
Additionally, Linkody’s Disavow Tool helps you clean up your backlink profile by identifying and removing low-quality or spammy links.
Linkody’s features and capabilities:
- Backlink monitoring;
- Link profile analysis;
- New link opportunities;
- Real-time notifications.
Majestic
Starting Price: $49.99 per month
Applications: Link opportunities, backlinks analysis, link outreach
Majestic is a backlink analysis tool that provides you with detailed information about your backlink profile. It offers features like site explorer, backlink history, and link context.
Majestic’s Trust Flow and Citation Flow metrics allow you to measure the quality and quantity of your backlinks, while its Site Explorer feature provides you with in-depth information about any website’s link profile.
Majestic’s features and capabilities:
- Backlink analysis;
- Site explorer;
- Backlink history;
- Link context.
Ahrefs
Starting Price: $99 per month
Applications: Link opportunities, backlinks analysis, link outreach, bulk analysis for link vetting
Ahrefs is a powerful tool that provides you with a wealth of information about your backlink profile. It not only helps you identify new link opportunities, but also allows you to monitor your competitors’ backlink strategies.
Additionally, Ahrefs’ Site Explorer feature provides you with in-depth information about any website’s link profile, helping you make informed decisions about your own link building strategy.
Ahrefs’s features and capabilities:
- Backlink analysis;
- Site explorer;
- Competitor analysis;
- Content explorer.
Pitchbox
Starting Price: Available on request
Applications: Link outreach, link prospecting, link vetting
Pitchbox is an outreach tool that helps you find influencers, bloggers, and journalists in your niche. It offers features like create personalized outreach campaigns, automate follow-ups, and manage your outreach efforts in one place.
Pitchbox’s features and capabilities:
- Influencer, blogger, and journalist outreach;
- Personalized outreach;
- Automated follow-up;
- Campaign management.
Buzz Stream
Starting Price: $24 per month
Applications: Link prospecting and outreach
Buzz Stream is an outreach and link building tool that helps you find influencers, bloggers, and journalists in your niche. It offers features like personalized outreach, automated follow-ups, and campaign management.
Buzz Stream provides you with a range of outreach templates and allows you to automate your outreach efforts, saving you time and effort.
Buzz Stream’s features and capabilities:
- Influencer, blogger, and journalist outreach;
- Personalized outreach;
- Automated follow-up;
- Campaign management.
JustReachOut
Starting Price: $159 per month, billed annually
Applications: Link prospecting and outreach
JustReachOut is an outreach tool that helps you find journalists and bloggers in your niche. It allows you to create personalized outreach campaigns and provides you with a range of outreach templates to choose from.
JustReachOut’s features and capabilities:
- Journalist and blogger outreach;
- Personalized outreach;
- Automated follow-up;
- Campaign management.
Moz
Starting Price: $99 per month
Applications: Link opportunities, backlink analysis, link outreach, link vetting, etc.
Moz is a popular and trusted SEO tool that offers a range of features beyond just link building. Moz’s Link Explorer tool allows you to analyze your website’s link profile, track your progress, and find new link opportunities.
Additionally, Moz’s Spam Score feature helps you identify potentially harmful links that could be negatively impacting your website’s ranking.
Moz’s features and capabilities:
- Link research;
- Link opportunities;
- Progress tracking.
Ninja Outreach
Starting Price: $299 per month ($119 per month for an annual plan)
Applications: Link prospecting and outreach
Ninja Outreach is an outreach and influencer marketing tool that provides you with a range of features to help you find and connect with influencers in your niche.
It allows you to create personalized outreach campaigns, automate follow-ups, and manage your outreach efforts in one place.
Ninja Outreach’s features and capabilities:
- Journalist and blogger outreach;
- Personalized outreach;
- Automated follow-up;
- Campaign management.
Citation Labs
Starting Price: $47 per month (pay-as-you-go option also available)
Applications: Link prospecting
Citation Labs is a link building tool that offers a range of features, including broken link building, link reclamation, and guest posting.
Citation Labs’ Broken Link Finder allows you to find broken links on other websites and suggest new link opportunities, while its Guest Post Prospector helps you find websites that accept guest posts in your niche.
Citation Labs’s features and capabilities:
- Broken link building;
- Link reclamation;
- Guest posting;
- Progress tracking.
Broken Link Builder
Starting Price: $67 per month
Applications: Backlink analysis (identifies broken links)
Broken Link Builder is a link building tool that helps you find broken links on other websites and recommend new link opportunities.
Broken Link Builder’s Broken Link Checker allows you to identify broken links on any website, while its Link Reclamation feature helps you reclaim links that may have been lost due to website changes or updates.
Broken Link Builder’s features and capabilities:
- Broken link identification;
- New link opportunities;
- Integration with Google Analytics;
- Real-time notifications.
Conclusion
Link building remains an essential part of any successful SEO strategy. These link building tools can help you streamline the process, find new link opportunities, and track your progress. By using these tools, you can build high-quality backlinks and improve your search engine rankings.
